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Navigating Ethical Challenges in Hyperlocal Advertising Agencies

Understanding the Core of Hyperlocal Advertising

Hyperlocal advertising is a marketing strategy that focuses on targeting potential customers within a specific, localized geographic area. This method often involves utilizing technologies like GPS data, geotargeted social media ads, and local business listings. The goal is to connect with customers who are most likely to convert due to their proximity and relevance to the product or service being offered.

While hyperlocal advertising has revolutionized the way businesses interact with their target audience, it has also raised numerous ethical concerns. These issues range from data privacy and transparency to avoiding manipulation and discrimination in advertising. Navigating these challenges is critical for agencies aiming to maintain consumer trust and comply with regulatory standards.

Transparency: The Foundation of Ethical Advertising

Transparency is essential for building trust between businesses and consumers. When customers feel misled or unsure about why they are being targeted, their trust in the brand diminishes. To ensure transparency, agencies must:

  • Clearly disclose how data is collected and used in advertising campaigns.
  • Provide easily accessible options for consumers to manage their ad preferences or opt out of targeted advertising.
  • Ensure all claims made in advertisements are accurate and verifiable.

Transparency is not just an ethical obligation; it is also a legal requirement in many regions, with data protection laws like GDPR and CCPA enforcing strict guidelines on data usage and disclosure.

Data Privacy: A Key Ethical Concern

The collection and use of consumer data lie at the heart of hyperlocal advertising. However, this reliance on data raises significant privacy concerns. Ethical agencies must ensure that:

  • User consent is obtained before collecting or using location data.
  • Data is stored securely to prevent breaches or unauthorized access.
  • Only necessary data is collected, avoiding overreach into personal information.

Failure to address these privacy concerns can result in severe penalties, including fines and loss of consumer trust. Additionally, businesses that prioritize privacy are more likely to stand out in a crowded marketplace where consumers are increasingly aware of their digital rights.

Balancing Personalization and Intrusiveness

Hyperlocal advertising relies heavily on personalization to deliver relevant content to users. However, overly aggressive or intrusive tactics can backfire. Agencies should aim to:

  • Limit the number of advertisements shown to a single user to avoid fatigue.
  • Ensure the timing and context of ads are appropriate and non-disruptive.
  • Allow users to easily opt out of personalized ads if they find them intrusive.

Striking the right balance between personalization and respect for user boundaries ensures that campaigns remain effective without alienating potential customers.

Creating Ethical and Inclusive Content

The content of an advertisement speaks volumes about a brand’s values. Ethical agencies must ensure that their campaigns are free from bias, stereotypes, or harmful messaging. This includes:

  • Promoting diversity and inclusivity in advertisements.
  • Avoiding the use of fear-based or manipulative tactics to drive engagement.
  • Ensuring all claims made in the ad are factually correct and not exaggerated.

Inclusive and positive advertising not only builds goodwill among consumers but also sets the stage for long-term brand loyalty.

Staying Within Legal Boundaries

Regulatory compliance is a critical aspect of ethical advertising. Agencies must familiarize themselves with local laws and guidelines governing advertising practices. This includes:

  • Adhering to data protection laws such as GDPR, CCPA, or their equivalents in different regions.
  • Ensuring advertisements meet industry standards for truthfulness and fairness.
  • Regularly reviewing and updating practices to remain compliant with evolving regulations.

Non-compliance can lead to legal penalties, loss of business licenses, and irreparable damage to brand reputation.

Building Trust Through Community Engagement

Hyperlocal advertising is most effective when it resonates with the local community. Agencies can build trust by:

  • Partnering with local businesses and influencers to create authentic campaigns.
  • Supporting community initiatives, events, or causes to demonstrate genuine care for the area.
  • Engaging in open communication with community members to address concerns or feedback.

When a community feels that a brand truly understands and values its needs, it is more likely to support that brand, creating a cycle of loyalty and advocacy.

Looking Ahead: The Future of Ethical Advertising

The landscape of hyperlocal advertising is constantly evolving, and so are the ethical challenges that come with it. Agencies that prioritize ethical practices today will be better positioned to navigate the complexities of tomorrow. This involves continuous education, investment in secure technologies, and a commitment to putting consumers first.

As the saying goes, “With great power comes great responsibility.” Hyperlocal advertising holds immense potential for businesses, but it must be wielded responsibly. By prioritizing ethics, agencies can ensure that their campaigns not only drive results but also contribute to a more respectful and trustworthy digital ecosystem.

Final Thoughts

Hyperlocal advertising represents a significant shift in the way businesses interact with their audience. While the opportunities are immense, the ethical considerations are equally profound. Agencies that navigate these challenges with integrity will not only achieve their marketing goals but also foster a more sustainable and respectful advertising industry. The choice is clear: ethics isn’t just a nice-to-have; it’s a must-have for long-term success.

How Starting a Blog Can Change Your Life (And How to Earn from It)

Have You Ever Thought About Starting a Blog?

Maybe you’ve been thinking about it for a while—starting a blog, that is. You see people sharing their thoughts online, making money, and wondering if you could do the same. Well, I’m here to tell you that you absolutely can. No matter your background, your interests, or your tech skills, blogging is something anyone can do—and you can start earning from it sooner than you think!

Why Blogging Is the Best Decision You’ll Ever Make

If you’re wondering why blogging is so great, here’s the deal:

  • You Own It: It’s your personal platform to share whatever you want.
  • It’s Flexible: Blog when you want, where you want, at your own pace.
  • It Can Earn You Money: This is where platforms like Adsterra come in—once you have readers, you can start monetizing!

How I Made My First Dollar with Blogging

When I first started, I wasn’t thinking about making money. I just wanted to share my ideas and thoughts. But soon enough, I realized I could turn my blog into a passive income stream. So, how did it happen?

After creating my blog and posting a few articles, I started looking into ways to monetize. That’s when I found Adsterra. I was a complete beginner, so I was looking for an easy way to get started—and Adsterra was perfect for me. Their ad system is simple, non-intrusive, and flexible enough to work with any blog style.

The Power of Adsterra: Earning with Ads

Here’s how Adsterra works for you:

  1. Easy Sign-Up: It only takes a few minutes to join, and they approve new publishers quickly.
  2. Customizable Ads: You can choose from different ad types like display banners, pop-unders, and more—ads that fit your blog’s layout.
  3. Real Earnings: The more traffic you get, the more money you make. It’s all about reaching people and offering content they love!

What I Wish I Knew Before Starting My Blog

While the process was exciting, there were a few things I wish I’d known when I started. But don’t worry, I’m here to share these lessons so you don’t make the same mistakes:

  • Consistency Is Key: Don’t just blog once and forget about it. Regular posting helps build your audience.
  • SEO Matters: A little SEO goes a long way in making sure your posts are found on Google.
  • Don’t Overthink It: Your first post doesn’t need to be perfect. Just start and improve along the way.

Ready to Start? It’s Easier Than You Think!

If I can do it, so can you. Starting a blog is one of the easiest ways to share your passion with the world—and with platforms like Adsterra, you can start earning from your content almost immediately. So why not give it a shot?

Whether you want to write about your hobbies, share your expertise, or just tell your story, there’s an audience waiting for you. And the best part? Your blog can be more than just a fun project—it can be a source of income!

Let’s Do This Together

If you're ready to take that first step, here’s my personal invitation: Click here to join Adsterra today, and let’s turn your blog into a money-making machine. I promise it’s easier than you think!

Final Thoughts

Blogging is more than just a hobby; it’s a way to express yourself, connect with others, and create a passive income stream. So if you’re still on the fence about starting your blog, think about this: Every great blogger started with one simple step. That step is starting. Ready to take yours? Let’s do it!

Choosing a Reliable TikTok Growth Service: Key Factors to Consider

Why TikTok Growth Services Are in High Demand

As TikTok continues to dominate the social media landscape, businesses and influencers alike are seeking ways to grow their accounts effectively. TikTok growth services promise rapid follower increases, but not all are created equal. Knowing what to look for in a legitimate service is crucial for avoiding scams and ensuring sustainable growth.

1. Transparency in Services Offered

Legitimate TikTok growth services should provide clear information about their methods. Are they using organic strategies, such as engagement campaigns, or do they rely on bots and fake followers? Avoid services that seem vague or too good to be true.

  • Organic Growth: Focuses on real interactions and engagement.
  • Bot-Based Growth: Often leads to fake followers and low engagement rates.

2. Proven Track Record

Check for reviews, case studies, or testimonials from previous clients. A service with a proven track record of helping accounts grow ethically is a safer bet than one without any verifiable results.

3. Compliance with TikTok Guidelines

One of the most critical aspects is ensuring the service complies with TikTok's community guidelines. Non-compliance can result in shadow bans, account suspension, or permanent bans.

  • Avoid services that claim to "hack" growth.
  • Ensure the service adheres to TikTok’s terms of service.

4. Pricing and Packages

Legitimate services typically offer tiered pricing to match different needs and budgets. Be wary of services that demand exorbitant fees without providing clear value or extremely low fees that seem unrealistic.

5. Customer Support

Responsive and accessible customer support is a hallmark of a reliable service. Look for companies that offer live chat, email support, or a comprehensive FAQ section.

6. Guarantees and Refund Policies

While no service can guarantee viral success, legitimate ones often provide satisfaction guarantees or refund policies. This indicates their confidence in delivering results.

7. Ethical Practices

Ethical growth services prioritize long-term benefits over short-term gains. Avoid companies that use questionable practices, such as engagement pods or fake accounts.

Conclusion

Choosing the right TikTok growth service requires careful consideration of transparency, ethical practices, and compliance with TikTok’s guidelines. By following these tips, you can find a service that boosts your profile safely and effectively without risking your account’s integrity.

Exploring New Income Streams: Earning from Your Blog without AdSense or Affiliate Marketing

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Introduction: Rethinking Blog Monetization

As a blogger, finding ways to generate income from your content can often feel like a puzzle. Most people immediately think of Google AdSense or affiliate marketing as their primary monetization tools. However, what if there was another way? A method where you could earn money from your own efforts and ideas, without needing to rely on external services like AdSense or affiliate programs?

In this article, I'll share how I’ve been able to earn from my blog using AdSterra, an advertising network that has worked wonders for me. I’ve been using it for a while now, and unlike traditional ad networks, AdSterra’s process is straightforward, and I’ve consistently received payments. If you’re tired of the complexities of other platforms, AdSterra might just be the solution you’ve been looking for.

1. Why Choose AdSterra Over Other Networks?

When it comes to monetizing your blog, AdSterra stands out as a powerful, yet easy-to-use advertising platform. Whether you run a personal blog or a business site, AdSterra has proven to be a great way to earn money, especially if you want to avoid the often tedious approval processes of other ad networks like AdSense.

  • No Minimum Traffic Requirements: Unlike Google AdSense, AdSterra doesn’t have strict traffic requirements for approval, making it ideal for blogs of all sizes.
  • Variety of Ad Formats: From display ads to pop-unders and direct links, AdSterra offers multiple ad formats that can be customized to fit your blog’s layout.
  • Easy Integration: Setting up AdSterra on your blog is as simple as adding a few lines of code. Once the ads are live, they start generating revenue immediately.

2. My Experience with AdSterra: Simple, Fast, and Effective

When I first decided to give AdSterra a try, I was skeptical. I had heard about it from a fellow blogger and thought I’d give it a shot, as I was tired of dealing with the complexities of AdSense. The registration process was incredibly quick, and within a few hours, my blog was displaying ads.

What impressed me the most was how quickly I started seeing results. Within the first week, I began earning a small, but steady income, which grew over time. The more I refined my ad placement and targeted my audience, the better the revenue became. And the best part? I didn’t have to deal with the frustrations of waiting for approval or worrying about traffic thresholds.

For anyone looking to diversify their blog’s income streams, I highly recommend giving AdSterra a try. The setup is quick, and the returns speak for themselves.

Start Earning with AdSterra Today

If you’re interested in starting with AdSterra, you can sign up here: Join AdSterra Now. If you need assistance with the setup or have any questions, feel free to reach out to me on WhatsApp at +6285770366055. I’m happy to help!

3. How AdSterra Has Changed My Blog’s Revenue Game

Before discovering AdSterra, my blog's income came primarily from affiliate marketing and occasional AdSense ads. However, AdSterra’s ad network has given me a new avenue for consistent revenue. Unlike other monetization methods, AdSterra’s ad options are flexible and allow me to experiment with different ad styles, which in turn helps optimize my earnings.

For instance, native ads have performed remarkably well on my blog, blending seamlessly with my content while still earning revenue. Additionally, pop-under ads, which some might consider intrusive, have also been a surprisingly lucrative format for my site.

4. Why You Should Consider AdSterra for Your Blog

AdSterra provides an excellent alternative to traditional ad networks like AdSense, particularly for bloggers who want a simple and fast way to start monetizing their blogs. Here are a few reasons why you should consider it:

  • No Complex Approval Process: AdSterra doesn’t require you to meet a high traffic threshold, unlike AdSense. If you’ve got content, you can start earning.
  • Great for Small and Growing Blogs: You don’t need thousands of visitors to make money. Even blogs with smaller audiences can benefit from AdSterra’s flexible ad placements.
  • Consistent Earnings: Once you’ve set up your ads, you can rely on a steady income stream as long as your traffic remains consistent.

5. Tips for Maximizing Your AdSterra Earnings

To get the most out of AdSterra, it’s important to experiment with different ad formats and placements. Here are some tips that have worked well for me:

  • Place Ads Strategically: Placing ads above the fold and in areas where your visitors are most likely to engage can boost your revenue.
  • Optimize for Mobile: Ensure your ad placements are mobile-friendly. With a growing number of users browsing on mobile, optimizing for this platform is key to maximizing earnings.
  • Test and Tweak: Don’t be afraid to test different ad types and placements to see which ones perform best for your audience.

6. Conclusion: Embrace AdSterra and Start Earning Today

In conclusion, monetizing your blog without AdSense or affiliate marketing is not only possible but also straightforward. AdSterra offers a fantastic way for bloggers to earn money through easy-to-use ads that require minimal effort to set up and maintain. It’s been a game-changer for me, and I believe it can be for you too.

If you’re ready to start earning money from your blog without relying on complicated external networks, give AdSterra a try. You can sign up through my referral link: Start Now.

FAQ

Q: How quickly can I start earning with AdSterra?

A: You can start earning almost immediately after placing ads on your blog. The payout will depend on your traffic and engagement, but it's fast to set up.

Q: Is AdSterra a good fit for small blogs?

A: Yes! AdSterra is ideal for smaller blogs, as it doesn’t require high traffic to start earning. Even blogs with a modest audience can generate income.

Q: Can I use AdSterra with other ad networks?

A: Absolutely! You can use AdSterra alongside other ad networks like AdSense, as long as you follow each network’s guidelines.

Q: How do I get paid with AdSterra?

A: AdSterra offers multiple payment methods, including PayPal, bank transfers, and WebMoney. You can choose the payment method that suits you best.

Understanding Streaming Ads: A Guide to Modern Advertising

What Are Streaming Ads?

Streaming ads are advertisements delivered through digital streaming platforms like YouTube, Spotify, and Hulu. Unlike traditional TV commercials, streaming ads are integrated within online content and tailored to user preferences. With the rise of streaming services, these ads have become a crucial part of the modern advertising landscape.

Why Are Streaming Ads Important?

Streaming ads have gained popularity due to their ability to target specific audiences. Businesses can customize ads based on demographics, interests, and viewing behaviors, ensuring maximum impact. Here's why they matter:

  • Precise Targeting: Tailor ads to the right audience for better engagement.
  • Cost Efficiency: Pay for impressions or clicks, optimizing your ad spend.
  • Interactive Features: Encourage user interaction through clickable elements or dynamic content.
  • Wider Reach: Tap into global audiences via popular streaming platforms.

Types of Streaming Ads

There are several types of streaming ads that cater to different marketing goals. Here's a breakdown:

  1. Pre-roll Ads: Play before the main content, grabbing immediate attention.
  2. Mid-roll Ads: Appear during the content, similar to traditional TV commercials.
  3. Post-roll Ads: Play after the content, targeting viewers who stay until the end.
  4. Overlay Ads: Non-intrusive ads displayed at the bottom of the video.
  5. Interactive Ads: Engage users with quizzes, polls, or clickable links.

How Streaming Ads Work

Streaming ads operate using programmatic advertising technology. This involves automated bidding systems that place ads in front of the most relevant audience. Here's a simplified process:

  • Advertisers set their campaign goals and budgets.
  • The system matches ads with users based on data like interests and location.
  • Ads are delivered seamlessly within the streaming platform's content.

Best Practices for Effective Streaming Ads

To make the most out of streaming ads, consider these best practices:

  • Keep It Short: Most users prefer ads under 30 seconds.
  • Focus on Quality: High-quality visuals and sound can make a big difference.
  • Include a Call-to-Action (CTA): Encourage viewers to take the desired action, like visiting your website.
  • Optimize for Mobile: Ensure ads are mobile-friendly, as many users access streaming platforms via their phones.

Challenges of Streaming Ads

While streaming ads offer numerous benefits, they come with challenges:

  • Ad Fatigue: Repetitive ads may annoy users, leading to negative impressions.
  • Ad Blockers: Some users employ ad blockers, limiting ad visibility.
  • Competition: With many brands using streaming ads, standing out is vital.

The Future of Streaming Ads

As streaming platforms continue to grow, so will the opportunities for advertisers. Innovations like augmented reality (AR) and personalized ads will redefine user engagement. Staying updated with trends and technologies will be key to leveraging streaming ads effectively.

Conclusion

Streaming ads are a game-changer in the digital marketing world. Their ability to reach specific audiences, coupled with interactive features, makes them an essential tool for businesses. By understanding their types, benefits, and challenges, you can craft effective ad campaigns that resonate with your target audience.

How to Tap into Passive Income with Adsterra’s Direct URL Ads—Even Without a Website

Unlocking Passive Income: How to Make Money Without a Website

Imagine being able to earn money online without the hassle of setting up a website, creating content, or managing SEO. Sounds like a dream, right? Well, it's not! With Adsterra’s Direct URL ads, anyone—even without a blog or website—can start earning passive income. And the best part? It’s simple, easy, and doesn’t require you to be a tech expert. Let’s dive into this exciting opportunity.

What Is Direct URL Advertising with Adsterra?

Adsterra is a popular ad network that helps publishers monetize their traffic. One of the coolest features it offers is Direct URL ads, a straightforward way for you to earn money by simply sharing links. Unlike traditional ad models, you don't need a website or blog to get started. You can share a unique URL, and when someone clicks on it, you get paid. That’s it. No website. No content creation. Just a simple link and the power of clicks!

How Does Adsterra’s Direct URL Work?

Here’s how it works, step by step:

  • Sign Up with Adsterra: First, you need to create an account. This is free and easy—just head over to Adsterra’s website, register, and wait for approval.
  • Get Your Unique Link: After your account is approved, Adsterra will give you a special URL that contains their ads. This is the link you will share.
  • Start Sharing: Share the link anywhere—social media, chat groups, or even in your email signature. Every time someone clicks, you earn money.
  • Watch Your Earnings Grow: As long as the clicks keep coming in, you keep earning. The more you share, the more you make.

Why Choose Adsterra’s Direct URL Ads?

If you're looking for a no-hassle, low-effort way to make money, Adsterra’s Direct URL ads are a great option. Here's why:

  • No Website or Blog Required: You don’t need a blog, a website, or any complex setup. Just get your link and start sharing it.
  • Effortless Setup: Signing up takes only a few minutes, and there’s no need for ongoing maintenance like you’d have with a website.
  • Earn While You Sleep: Once your link is out there, you can earn money even when you’re not actively working. This is true passive income.
  • Global Reach: Adsterra works with advertisers worldwide, so you have access to a huge, diverse audience who can click your link.

Where Can You Share Your Direct URL Ads?

One of the best things about Direct URL ads is that you can share your link anywhere. Here are some great places to get started:

  • Social Media Platforms: Post your link on Facebook, Instagram, or Twitter. The more people see it, the better your chances of getting clicks.
  • Online Forums: Forums like Reddit, Quora, and niche online communities are perfect for sharing. Just make sure the link is relevant to the discussion.
  • Messaging Apps: Share the link in WhatsApp or Telegram groups. People in these groups often look for recommendations, making it a great opportunity.
  • Email: If you have an email list, this is a great chance to share your link with subscribers. Make it engaging and let people know they’re getting something useful when they click.

Real-Life Example: How I Earned Passive Income with Direct URL Ads

When I first heard about Adsterra’s Direct URL ads, I was skeptical. I mean, how could sharing a link make me money? But I decided to give it a try. I signed up for Adsterra, got my unique link, and started sharing it across my social media channels. At first, the clicks were slow, but as I kept sharing the link more, the clicks grew. Within a couple of weeks, I started seeing a steady stream of income. It wasn’t much at first, but it kept adding up—without me doing anything extra!

Tips for Maximizing Your Earnings

To really make the most out of your direct URL ads, here are a few tips:

  • Target the Right Audience: Make sure to share your link in places where people will find it relevant. The more relevant the audience, the higher the chances of them clicking the link.
  • Share Frequently: Don’t just share your link once and forget about it. The more you share, the more exposure your link gets.
  • Engage with People: Don’t just drop the link and run. Engage with your audience. Ask them questions, be present in the conversation, and make your link more inviting.

Final Thoughts: Start Earning with Adsterra Today!

If you’ve ever wanted to make money online without the hassle of creating a website or blog, Adsterra’s Direct URL ads are the perfect solution. It’s a simple, passive way to start earning from clicks—no technical skills required. So why wait? Sign up for Adsterra today and start sharing your link. Who knows, you might be surprised at how quickly your earnings start rolling in!

Ready to get started? Sign up with Adsterra now and begin earning passive income right away!

Maximizing Blog Revenue in Year One: Insights by Niche

Understanding Blog Revenue in the First Year

Starting a blog can be an exciting journey, especially when you consider the potential for revenue. However, one of the biggest questions that new bloggers often have is: how much money can a blog realistically earn during its first year?

In this article, we’ll explore average revenue figures for different niches, provide practical tips for maximizing earnings, and share personal insights from the blogging world.

Key Factors That Influence Blog Revenue

  • Niche Selection: Certain niches are more profitable due to high advertising demand or affiliate opportunities.
  • Content Quality: Well-researched, engaging, and SEO-optimized content tends to attract more traffic and revenue.
  • Traffic Volume: The more visitors you attract, the greater your earning potential.
  • Monetization Strategies: Whether through ads, affiliate marketing, sponsored posts, or selling products, your approach can significantly impact income.

Revenue Potential by Niche

Here's a breakdown of potential first-year earnings for blogs in various niches:

1. Technology Blogs

Technology blogs can generate between $500 and $5,000 per month during the first year, depending on traffic and affiliate marketing success. Popular topics include gadget reviews, software tutorials, and tech news.

2. Personal Finance Blogs

Personal finance is a lucrative niche, with first-year earnings ranging from $1,000 to $10,000 per month. Topics like budgeting, investing, and saving money resonate with a wide audience.

3. Lifestyle Blogs

Lifestyle blogs often earn between $300 and $3,000 monthly in their first year. Popular sub-niches include wellness, travel, and DIY projects.

4. Food Blogs

Food blogs can bring in $500 to $7,000 monthly, particularly if they incorporate ad revenue and affiliate links for ingredients or kitchen tools.

5. Health and Fitness Blogs

Health and fitness blogs are highly profitable, with potential earnings ranging from $800 to $8,000 per month. This niche benefits from high traffic and diverse monetization methods.

My First-Year Blogging Journey

When I started blogging, I chose a lifestyle niche focusing on sustainable living. In my first month, I earned just $20 from ads. However, as my traffic grew, so did my revenue. By the end of the year, my blog was bringing in $2,000 monthly.

The key was consistency: posting twice a week, optimizing content for SEO, and engaging with readers through comments and social media. I also diversified my income streams by incorporating affiliate links and sponsored posts.

Strategies to Boost Your Blog Revenue

  1. Invest in SEO: Optimize your blog for search engines to attract organic traffic.
  2. Focus on Quality Content: High-quality, informative posts keep readers coming back.
  3. Leverage Social Media: Use platforms like Instagram, Pinterest, and Twitter to drive traffic to your blog.
  4. Experiment with Monetization: Combine multiple revenue streams, such as ads, affiliates, and products.
  5. Engage with Your Audience: Build a loyal community by responding to comments and emails.

Conclusion

While blogging revenue during the first year can vary widely, focusing on a profitable niche, creating high-quality content, and using effective monetization strategies can help maximize earnings. Remember, blogging is a long-term game, so patience and persistence are key to success.

If you’re considering starting a blog, now’s the perfect time to dive in. Choose your niche, plan your content, and start building your online presence today!